“Strut Your M&A Stuff: Nailing the Art of Communication”
The Dance of M&A – Why All the Right Moves Matter
Imagine this – you’ve just wooed a stunning company to join your corporate tribe. You’re excited, they’re excited, everyone’s dancing the M&A tango. But wait! Are you sure you’ve got your dance steps straight? Who’s leading? Who’s following? When do you twirl? When do you dip? And oh, have you figured out how to convey all your moves clearly? If not, you might just end up stepping on some corporate toes.
The Perfect M&A Plan – Your Communication Choreographer
You’re no Fred Astaire, but you don’t need to be. All you need is a circulation plan that serves as your communication choreographer — spelling out what, when, how and to whom the info needs to be relayed. This is your master plan, your very own dance card!
Your M&A partner doesn’t need to guess whether you’ll lead with your right foot or left foot – your communication plan makes sure that it’s all out in the open and clearly spelled. Furthermore, knowing what steps to take in advance saves the painful ‘Ouch!’ every time someone gets their toes stepped on.
The Bottom Line: Don’t Dance in the Dark – Keep that Spotlight On!
So pals, when you’re about to cut a rug with a new dance partner in the corporate ballroom, don’t shuffle around in the shadows. Turn on the spotlight, reveal your moves, and hold your partner close. Just remember, an elegant M&A dance is all about transparency, rhythm and finesse. And with an immaculate communication plan, you can nail this corporate routine just right.
Hot Take:
Just as no one likes a dance partner who steps on their toes, similarly, no company likes to merge with an organization that fails at clear communication. In the business world, as in dance, leading properly is fundamental. But hey, if all else fails, you can always pretend to do the robot and hope for the best.
Original article: https://techcrunch.com/2023/10/26/follow-this-playbook-to-land-and-complete-company-acquisitions/